About Endeavor
Ammon Fawson, LMFT
People seek assistance after attempting change in ways that are intuitive. Getting an outside perspective can help reframe your understanding of the problem and unlock solutions you couldn't see before. My approach combines clinical assessment skills with real-world experience. I don't just talk about problems—I help you solve them.
Bridging Two Worlds
There's a concept in systems theory called isomorphism: patterns that repeat across different contexts. The defensive communication that destroys marriages? Shows up in executive teams. The coalition-building that splits families? Splits departments. The conflict cycle that keeps couples stuck? Keeps organizations stuck. I observed this through an unusual career path: nearly a decade in Microsoft/Intel enterprise sales leadership, then 14 years as a Licensed Marriage and Family Therapist. Systems theory—the framework therapists use to understand family dynamics—applies just as powerfully to organizational dynamics. When you're trained to see relationship patterns instead of individual problems, you recognize them everywhere. Based in Rochester, Minnesota, I work with individuals, couples, and organizations—helping them see the pattern, understand how it persists, and finally change it.
Broad Experience and Deep Expertise
✓ Trained 3,000+ professionals in crisis response and organizational intervention
✓ Former crisis response team member for major transit organization
✓ Consulted with 30+ organizations on workplace policy, culture, and team dynamics
✓ Nearly a decade in Microsoft/Intel enterprise sales leadership
✓ 14 years as Licensed Marriage and Family Therapist
✓ Recognized by Kiwanis International for community mental health education
Based in Rochester, serving clients throughout Minnesota and nationally.
How I Can Help
FOR INDIVIDUALS & COUPLES
FOR INDIVIDUALS & COUPLES
FOR INDIVIDUALS & COUPLES
With over a dozen years of experience working with individuals, couples, and families, I provide the tools and insights you need to tackle tough challenges using the strengths you already possess. My background spans enterprise sales leadership and clinical practice, giving me a unique perspective on how relationships work—whether at home or at work.
FOR ORGANIZATIONS
FOR INDIVIDUALS & COUPLES
FOR INDIVIDUALS & COUPLES
I help organizations diagnose and resolve systemic issues by applying relationship systems theory—seeing the patterns that keep teams stuck. Whether it's recurring team conflict, leadership transitions, or communication breakdowns, I bring clinical pattern recognition to organizational challenges.